Faced with growth or development challenges, most managers dive headfirst into the search for inventive solutions. But creative roundtables, brainstorming sessions, and other traditional attempts to conjure inspired ideas typically fall short. Discover your creative potential. Learn a proven, structured approach to invention — a truly systematic process for ideation — to spark workplace creativity.
Excellent program providing good introduction to design thinking methodology, required mindset and tools. Practical, pragmatic approach and real-life examples, not just "theory." Very engaged and supportive mentors.Marco Fasani, Market Manager, Formenti e Giovenzana Spa
This course gives managers the right tools and mindset to start tackling problems with a different approach. I will continue developing my design thinking knowledge, applying what I learn in my business and daily job issues.Jairo Berbeo, Regional Manager, Sales, P&G
Creative solutions for the future begin with thoughtful insights into the present. This introduction to the design thinking process asks you to identify a human-centered problem to solve and begin as designers do - with the here-and-now needs, desires and behaviors of those who need innovation the most.
You'll craft and carry out a research plan that answers the question "What is?" and follow a guided process of gathering and identifying important insights about the needs and wants of others. You'll use this information to identify the attributes of an ideal solution and hear stories of design thinking at work to inspire ideas for moving your organization forward.
This program is conducted entirely online over the course of five weeks. Each week, participants should expect to spend approximately five to eight hours viewing instructional videos and completing field work, readings, assignments, and peer evaluations. This course uses the text The Designing for Growth Field Book: A Step by Step Project Guide. An electronic version is available at a 50% discount throughColumbia University Press, coupon code D4GFB-DTIPS.
For the course to be completely successful, participants should maintain respectful communication with the faculty and fellow participants and comply with all applicable rules, instructions, requirements and terms of service.
You'll walk away from Design Thinking Part I: Insights to Inspiration with: