Digital Marketing Strategies for the Digital Economy

PROGRAM


Digital Marketing Strategies for the Digital Economy




Course Dates:
25/06/2018 To 28/06/2018


Cost:
USD $ 8900

Language of Instruction:
English





The marketing playbook has been rewritten. As consumers and businesses alike buy products and services differently, the skills and tools you need to reach them are continuously evolving. This new playbook presents both a challenge and an exciting opportunity.

Digital Marketing Strategies for the Digital Economy explores the latest emerging commerce and social media technologies, helping you understand and embrace current disruptive innovations in marketing. We focus first on the fundamentals of digital marketing — the behaviors we aim to shape — and then on strategies and tactics required. Our faculty will distill this knowledge into actionable strategies you can start using immediately to engage your customers and gain substantial returns.

 


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