Digital Communication - Program Overview

PROGRAM

Digital Communication




Course Dates:
24/10/2017 To 26/10/2017


Cost:
EUR € 2500

Language of Instruction:
English





This course focuses on the transformation that technology has brought to the field of Corporate Communication. From breaking down silos between functional areas to democratizing the creation of content, the rapid speed and escalation of information has changed how corporations and executives communicate. Through cases studies of companies, a focus on best and next practices, as well as experiential exercises that will engage students in social media daily, we will explore what these changes mean for the reputation of companies and for executives working in the 21st century.


RSM - Rotterdam School of Management



Tel : +31 (0) 10 40 88 737



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