This five-day program blends the perspectives of marketing, design, and engineering into a systematic approach to delivering innovation, and presents methods that can be put into immediate practice. The goal of this program is to help participants become systematic about innovation in order to create value for their businesses and their customers in the globally connected market.
MIT Sloan’s Dr Elsbeth Johnson has developed a powerful new step-by-step framework for one of the toughest endeavors in management: leading strategic organizational change