VIEWPOINT
Executive Presence
PROGRAM
Platform Strategy: Building and Thriving in a Vibrant Ecosystem
Over the past two decades, some of the most profitable and successful firms are those that have adopted a digital platform model—a strategy whereby the company allows two or more disparate groups to interact over a platform to co-create value; for example, website developers and users on Akamai, recruiters and employees on LinkedIn, and drivers and customers on Uber. In this two-day program, participants eager to develop or launch a digital platform approach will learn why and how their business strategies may need to be revised to be successful.
MIT Sloan Executive Education, MIT Sloan School of Management
Tel : +1-617-253-7166
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