Product Management in B2B Markets

PROGRAM

Product Management in B2B Markets - Brussels




Course Dates:
21/08/2017 To 25/08/2017


Cost:
EUR € 3950

Language of Instruction:
English





How do you develop, market and sell products and services, particularly in the B2B environment? With increasing complexity, competition, price pressures, and higher client expectations, how do you make sure your offering stands out and gets the business? How do you set the right pricing in this competitive environment and position your offering? How do you phase products in and out? How do you increase market share and launch new products? This programme gives you a firm foundation in the key aspects of B2B Marketing and Product Management and helps you clarify and communicate a clear Customer Value Proposition.

Management Centre Europe (MCE)



Tel : +32/2/543.21.20



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