VIEWPOINT
Digital Learning at HEC Paris
PROGRAM
Strategic Marketing Management
Marketing plan, strategic challenges, offers that create value for your clients, pricing, brand strategy... How do you make your marketing approach more effective and client-oriented? How do you accentuate differentiation and improve the quality of customer relationships. This program will enable you to implement and get to grips with the latest marketing practices.
ARTICLES YOU MIGHT LIKE
RESEARCH
Pay Transparency, Inequity and Inequality in Organizations
HEC Paris study shows how pay transparency influences inequality, inequity and the gender pay gap
DEVELOPING LEADERS QUARTERLY MAGAZINE AND WEEKLY BRIEFING EMAILS
Developing Leaders Magazine:
The Essential Leadership Quarterly
The Executive Briefing and Upcoming Programs
