Dr Amanda H. Goodall is Senior Lecturer in Management at Cass Business School. She began her career in the fashion industry, followed by a decade in the UK charitable sector, and finally a move into universities and to academe. She did her PhD on leadership and performance in research universities at Warwick Business School in 2007. It was published into ‘Socrates in the Boardroom: Why Research Universities Should be Led by Top Scholars’ (Princeton University Press, 2009). Amanda’s research focuses on the relationship between leadership and organizational performance using mostly quantitative data. Her central argument (empirically supported) is that leaders should have a deep understanding of the core business of the organizations they are to lead. Being a good manager alone is not sufficient.