Designed to give any leader a comprehensive understanding of the fundamental areas in the marketing process, this five-day program features nine essential areas of focus in marketing leadership that will put you at the top of your marketing game. Realize your potential in marketing concepts, market segmentation and choosing the target market, building a powerful brand, pricing strategies, channel strategies: design and management, marketing communications, and marketing strategy and planning.
Sustainability and ethics are central Schulich SEEC’s signature Masters program – as supply chains face new legislation on sustainability