Darrell Kofkin is co-Founder and Chief Executive of Global Marketing Network, the worldwide membership association for marketing and business professionals.He has extensive international experience in postgraduate and executive education and was instrumental in establishing, developing and building a leading boutique marketing school. He still acts as a Visiting Lecturer in International Marketing and International Business and has authored two marketing textbooks being published later in 2010. He also sits on the Business Superbrands Council.